To The Moon

I decided to buy into Bullish —a freshly listed stock. 

1. Entering at the Ground Floor of a Crypto Powerhouse

I bought shares of Bullish within days of its New York Stock Exchange debut on August 13, 2025—it wasn’t just any listing, but the first digital asset exchange to go public on the NYSE . Bullish raised an eye-watering $1.1 billion, pricing its IPO at $37 per share, well above the anticipated range of $32–33 . The opening day saw a wild climb—shares surged as high as $118, briefly doubling from the IPO price, and even at the close were up over 80%, pushing valuation to as much as $13+ billion .

2. Institutional-Focused Platform with Power Players Behind It

Bullish doesn't chase speculative altcoins—it concentrates on deep liquidity in the largest digital assets like Bitcoin and Ethereum, intentionally building a platform tailored for institutional clients over casual retail investors . The company is backed by luminaries—Peter Thiel's Founders Fund, Galaxy Digital, BlackRock, and ARK Invest—who signaled interest in up to $200 million worth of shares at the IPO . And let's not forget leadership—the former president of the NYSE, Tom Farley, is at the helm, lending heavyweight Wall Street credibility .

3. A Powerhouse Built on High Volumes and Financial Muscle

Bullish isn't new to massive trading activity. Since its 2021 launch, the platform has accumulated over $1.25 trillion in trading volume, and in early 2025 already managed $2.5 billion in daily average trading volume, placing it among the top five platforms globally for Bitcoin and Ether trading . Its balance sheet shows considerable strength too—holding nearly $2 billion in crypto assets, backed with $874 million in cash and $2.4 billion in customer assets, ensuring deep liquidity and solid operational foundation .

4. Strategic Diversification with CoinDesk Integration

One of Bullish's standout advantages is that it owns CoinDesk, the leading crypto media, data, and events platform. Bullish acquired it in November 2023, aiming to boost media, index, and events-driven revenue, all while maintaining CoinDesk's journalistic independence under a new editorial committee . This dual structure gives Bullish not just trading fees, but access to media-driven monetization—an important differentiator in an otherwise commoditized exchange space.

5. Aligning with Long-Term Institutional Adoption in Crypto

Buying Bullish isn't about riding a short-lived IPO spike (though the initial surge was undeniable). It's about investing in the institutional wave that Tom Farley proclaims is just beginning . With its regulated, full-reserve exchange model (assets held 1:1, audited annually by Deloitte, licensed in Gibraltar) , and lean focus on high-liquidity assets, Bullish projects reliability and trust—essential to retaining institutional clients over time. Its successful debut, strong backing, robust infrastructure, and media assets all support a thesis of long-term growth—not just immediate hype.

As a retail investor, I focus mainly on the US and Singapore markets, combining a mix of technical trading and long-term investing strategies. I enjoy analyzing charts, spotting patterns, and making calculated moves based on both market sentiment and fundamentals. While I'm not a professional, I treat my portfolio seriously and continue to learn and grow with each trade. If you're also navigating the markets and enjoy discussing stocks, options, or market trends, feel free to follow me. Let's learn and grow together as a community.

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