I recently increased my position in Apple Inc. (NASDAQ:AAPL), supported by Goldman Sachs’ reaffirmed Buy rating and $330 price target. Strong App Store spending trends, with January 2026 showing a 7% YoY acceleration, highlight robust consumer engagement. Entertainment growth surged to 10%, offsetting a slight 3% decline in Games, signaling resilience in Services revenue. With Apple’s diversified portfolio, including iPhone, Mac, iPad, and AirPods, and the App Store poised as a meaningful growth driver, this investment aligns with a long-term strategy to capitalize on both hardware and recurring Services growth.
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