Earnings Miss—Is It Time to Bottom Fish Li Auto?

2025 Q2 Li Auto Earnings:

  • $Li Auto(LI)$ Q2 results missed expectations, mainly due to higher-than-expected operating expenses.

  • Thanks to effective cost controls, net profit remained flat.

  • Q3 delivery guidance is 16–21% below previous forecasts.

  • In-house autonomous driving chip “M100” will start mass production and vehicle integration in 2026, with strong compute power and expected significant cost reduction.

  • Li Auto plans to launch the low-priced, full-size SUV “i6” in September, targeting monthly sales of 15,000 units.

  • The company aims to restore monthly deliveries to around 50,000 units, similar to Q3 2024 levels.

Earnings Takeaways:

  • $LI$’s share price is highly correlated with its new order flow (or delivery trend).

  • Competitive pressure in the mid-to-high-end pure electric SUV segment is intensifying.

  • With the i6 about to launch, sales expectations could drive a rebound in the stock.

  • Valuing at 1.5x 2025 price-to-sales, the target price is $25.6.

Trading Strategy:

  • With a new model launch imminent and bullish expectations for the stock, selling out-of-the-money puts makes sense.

  • Reference trade: Sell puts, strike and expiry example: $LI 20250905 22.0 PUT$  (82% win rate).

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  • Merle Ted
    ·2025-09-22
    Li will be the first company to go under with obsolete technology and shady quality products! It’s done . Sell all your left and buy NIO

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  • Venus Reade
    ·2025-09-22
    Wash ,Rinse, Repeat.. now wait for $30 again..

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  • pixiezz
    ·2025-09-02
    Interesting strategy
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