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Jiaai1026
2021-05-11

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Soul App goes to the United States to sprint for the first stock of "Social metaverse"

北京时间5月11日，年轻人的“社交元宇宙”第一股SoulApp向美国证券交易委员会（SEC）提交了首次公开发行（IPO）申请，计划在纳斯达克挂牌上市（交易代码：SSR）。据悉，摩根士丹利、美银，杰富瑞

Soul App goes to the United States to sprint for the first stock of "Social metaverse"

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It is reported that Morgan Stanley, Bank of America, Jefferies and CICC are the joint underwriters of the IPO. According to the prospectus, from 2019 to 2020, SoulApp's revenue will be RMB 70.7 million and RMB 498 million respectively, a year-on-year increase of 604.3%. Revenue in the first quarter of 2021 was RMB 238 million, a year-on-year increase of 260%.</p><p>As of the first quarter of 2021, the monthly active users of SoulApp mobile phones have reached 33.2 million, and the daily active users have reached 9.1 million, a year-on-year increase of 109% and 94.4% respectively. Both user activity and stickiness data performed well. According to the prospectus, in March 2021, 35% of monthly active users actively created content; 89.1% of monthly active users have deep interaction with other users; 57.1% of daily active users send peer-to-peer messages, and each DAU generates 62 private chat messages per day, with a total of more than 10 billion messages per month. The average number of daily active users is 24 times per day, and the average usage time is 40 minutes, which shows good user stickiness and activity.</p><p>According to the prospectus, SoulApp's monetization methods include value-added services, advertising, and Giftmoji social e-commerce. Although it is currently in the early stage of realization, it shows a very high growth rate and income quality. In just one year, the average number of monthly paying users increased from 268,900 in 2019 to 929,300 in 2020, reaching 1.5445 million in the first quarter of 2021. The average monthly user payment rate increased from 2.3% in 2019 to 4.5% in 2020, and continued to rise to 4.8% in the first quarter of 2021; The average monthly income per paying user also increased from 21.9 yuan to 43.5 yuan, reaching 48.6 yuan in the first quarter of 2021; The content of Soul comes from UGC, and the cost is mainly payment channel fees. The gross profit margin in 2020 reached 81%, which increased to 86.2% in the first quarter.</p><p>In addition, the prospectus shows that Soul has a strong lineup of shareholders. Including Tencent, Yuansheng and other investment institutions that know the most about social interaction. Tencent's large shareholding in Soul further shows that Tencent has a heavy position in the Metaverse Quanzhen Internet after investing in Epic and Roblox.</p>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Soul App goes to the United States to sprint for the first stock of \"Social metaverse\"</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nSoul App goes to the United States to sprint for the first stock of \"Social metaverse\"\n</h2>\n<h4 class=\"meta\">\n<a class=\"head\" href=\"https://laohu8.com/wemedia/102\">\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/8274c5b9d4c2852bfb1c4d6ce16c68ba);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">老虎资讯综合 </p>\n<p class=\"h-time smaller\">2021-05-11 08:19</p>\n</div>\n</a>\n</h4>\n</header>\n<article>\n<p><img src=\"https://static.tigerbbs.com/cd681045ecea80d09db1fc81f7744465\" tg-width=\"560\" tg-height=\"362\" referrerpolicy=\"no-referrer\">On May 11, Beijing time, SoulApp, the first share of young people's \"social metaverse\", submitted an initial public offering (IPO) application to the US Securities and Exchange Commission (SEC), and planned to list on Nasdaq (trading code: SSR). It is reported that Morgan Stanley, Bank of America, Jefferies and CICC are the joint underwriters of the IPO. According to the prospectus, from 2019 to 2020, SoulApp's revenue will be RMB 70.7 million and RMB 498 million respectively, a year-on-year increase of 604.3%. Revenue in the first quarter of 2021 was RMB 238 million, a year-on-year increase of 260%.</p><p>As of the first quarter of 2021, the monthly active users of SoulApp mobile phones have reached 33.2 million, and the daily active users have reached 9.1 million, a year-on-year increase of 109% and 94.4% respectively. Both user activity and stickiness data performed well. According to the prospectus, in March 2021, 35% of monthly active users actively created content; 89.1% of monthly active users have deep interaction with other users; 57.1% of daily active users send peer-to-peer messages, and each DAU generates 62 private chat messages per day, with a total of more than 10 billion messages per month. The average number of daily active users is 24 times per day, and the average usage time is 40 minutes, which shows good user stickiness and activity.</p><p>According to the prospectus, SoulApp's monetization methods include value-added services, advertising, and Giftmoji social e-commerce. Although it is currently in the early stage of realization, it shows a very high growth rate and income quality. In just one year, the average number of monthly paying users increased from 268,900 in 2019 to 929,300 in 2020, reaching 1.5445 million in the first quarter of 2021. The average monthly user payment rate increased from 2.3% in 2019 to 4.5% in 2020, and continued to rise to 4.8% in the first quarter of 2021; The average monthly income per paying user also increased from 21.9 yuan to 43.5 yuan, reaching 48.6 yuan in the first quarter of 2021; The content of Soul comes from UGC, and the cost is mainly payment channel fees. The gross profit margin in 2020 reached 81%, which increased to 86.2% in the first quarter.</p><p>In addition, the prospectus shows that Soul has a strong lineup of shareholders. Including Tencent, Yuansheng and other investment institutions that know the most about social interaction. Tencent's large shareholding in Soul further shows that Tencent has a heavy position in the Metaverse Quanzhen Internet after investing in Epic and Roblox.</p>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"https://static.tigerbbs.com/22fb0a544aa253b668379d9f58bbe5a9","relate_stocks":{},"is_english":false,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1150043220","content_text":"北京时间5月11日，年轻人的“社交元宇宙”第一股SoulApp向美国证券交易委员会（SEC）提交了首次公开发行（IPO）申请，计划在纳斯达克挂牌上市（交易代码：SSR）。据悉，摩根士丹利、美银，杰富瑞和中金为此次IPO联席承销商。招股书显示，2019年到2020年，SoulApp的营收分别为人民币7070万元，人民币4.98亿元，同比增长604.3%。2021年第一季度营收为人民币2.38亿元，同比增长260%。截至2021年第一季度，SoulApp手机移动端月活跃用户已达到3320万，日活跃用户910万，同比增长分别为109%和94.4%。用户活跃度和粘性数据均表现优异，据招股书披露，2021年3月，35%的月活用户主动创造内容；89.1%的月活用户与其它用户产生深度互动；57.1%的日活用户发出点对点的消息，每DAU日均产生62条私聊消息，月累计超过100亿条。日活用户日均启动次数24次，平均使用时长40分钟，体现出了良好的用户粘性和活跃度。招股书显示，SoulApp的变现方式包括增值服务，广告、Giftmoji社交电商。目前虽在变现早期，但表现出极高的增长速度和收入质量。仅一年时间，月均付费用户数量就从2019年的26.89万增加到2020年的92.93万，2021年一季度达到154.45万。月均用户付费率从2019年的2.3%增长至2020年的4.5%，2021年一季度持续上涨至4.8%；每付费用户月均收入也从21.9元增长到43.5元，21年一季度达到48.6元；Soul的内容来自于UGC，成本主要为支付渠道费用，2020年的毛利率达到81%，一季度增长到86.2%。此外，招股书显示，Soul股东阵容强大。包括腾讯，元生等最懂社交的投资机构。腾讯对Soul的大比例持股进一步显示腾讯在继投资Epic、Roblox之后对Metaverse全真互联网的重仓。","news_type":1,"symbols_score_info":{"SSR":0.9}},"isVote":1,"tweetType":1,"viewCount":1073,"commentLimit":10,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"symbols":[],"verified":2,"subType":0,"readableState":1,"langContent":"EN","currentLanguage":"EN","warmUpFlag":false,"orderFlag":false,"shareable":true,"causeOfNotShareable":"","featuresForAnalytics":[],"commentAndTweetFlag":false,"andRepostAutoSelectedFlag":false,"upFlag":false,"length":3,"xxTargetLangEnum":"ORIG"},"commentList":[],"hasMoreComment":false,"orderType":2}