One thing I’m starting to believe - the companies who figure out pricing and packaging the fastest will have a big edge in the early days of this AI phase shift. I think it’s one of the hardest problems right now for any AI company! What makes pricing so difficult in an entirely new (and expensive) line item has entered COGS - inference. Whether you’re paying OpenAI / Anthropic directly, or paying someone else to run open source models, inference costs are exploding (and we’re just getting started….). A big question becomes - how can you price your product such that you don’t torpedo your business into perpetual negative gross margin land (or said more positively, how can you price your product to more tightly align with value delivered). A couple weeks ago I wrote a post titled “Get in th