Shopify's Black Friday-Cyber Monday Beat Benchmarks, CIBC Says -- Market Talk

Dow Jones12-06

1144 ET - Shopify had a strong Black Friday-Cyber Monday performance, says CIBC analyst Todd Coupland. The analyst points to merchants that generated $14.6 billion in sales, up 27% year-over-year and 24% on a constant currency basis. This exceeded industry benchmarks, Coupland notes, including Adobe's 9.4% growth estimate, Klaviyo's 12%, and CIBC's own web traffic data showing 18% growth for Plus merchants. Coupland notes the brief Cyber Monday outage affected only a subset of users and doesn't overshadow sales momentum. "Our conclusion is the pullback in Shopify's share price since reporting a strong 3Q and guidance for 4Q presents a further buying opportunity," he says. Shares are down 2%. (adriano.marchese@wsj.com)

 

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December 05, 2025 11:44 ET (16:44 GMT)

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