The Direxion Daily TSLA Bull 2X Shares (TSLL), an exchange-traded fund (ETF) that aims to deliver twice the daily performance of Tesla stock, soared 5.05% in pre-market trading on Tuesday, September 16, 2025. This significant uptick comes on the heels of Tesla CEO Elon Musk's substantial $1 billion open-market purchase of Tesla shares, which has reinvigorated investor confidence in the electric vehicle and tech giant.
Musk's rare open-market buy, his first since February 2020, involved the acquisition of approximately 2.57 million Tesla shares at prices ranging from $372 to $396. This move, disclosed in a regulatory filing, sent Tesla's stock up 3.6% on Monday, closing at $410.04. The ripple effect of this surge is clearly visible in the leveraged ETF's pre-market performance.
The timing of Musk's purchase is particularly noteworthy as it aligns with Tesla's evolving narrative. The company has been increasingly positioning itself not just as an electric vehicle manufacturer but as a leader in artificial intelligence (AI) and robotics. Musk has repeatedly emphasized that a significant portion of Tesla's future market value will depend on advancements in self-driving technology and robotics, particularly the development of the humanoid robot project known as Optimus.
Analysts interpret Musk's billion-dollar buy as a strong vote of confidence in Tesla's long-term prospects, especially in its AI and robotics initiatives. This sentiment appears to be resonating with investors, as evidenced by the pre-market surge in the Direxion Daily TSLA Bull 2X Shares. However, it's important for investors to note that while leveraged ETFs like TSLL can amplify gains, they can also magnify losses and are typically designed for short-term trading rather than long-term holding.
As the market opens, all eyes will be on Tesla and related securities to see if this pre-market enthusiasm translates into sustained gains throughout the trading day. The movement also underscores the significant impact that insider transactions, particularly those of high-profile CEOs like Musk, can have on stock prices and related financial instruments.
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